– Custom Database Design
– Identity Creation
– Multi-source Data Integration
– Data Hygiene, Address & Email Hygiene
– Data Enhancement & Radius Append
– Data Quality and Anomaly Detection
– Sophisticated Data Transformation
– Reporting, Campaign, Analytic Data Marts
– Lookup feature with contact details, past purchases, demographics, preferences, and wishlists.
– List pull functionality to create contactable lists based on prior purchases and wish lists.
– Email deployment functionality to enable sales associates to send out targeted communications.
– Product-level Recommendations based on back-end analytics to propose coordinated offerings.
– Customer-level Recommendations for offer, treatment, message and next logical product.
– Task Management and Reporting for assigning, monitoring and improving sales performance.
– Complex selections and multi-level table joins
– Filtering, sort, and random selection functionality
– Weighted control groups & sampling calculator
– Sophisticated segmentation options
– Advanced scheduling & email notification
– Automated export to ftp, web, email
– Powerful metadata layer for campaign evaluation on multiple dimensions and metrics.